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El Salvador: Transforming Coffee Farms into Tourist Destinations

Article Summary:

As global coffee prices plummeted, Salvadoran coffee growers turned to ecotourism as a means to subsidize their income. More importantly, the growing influx of tourists has spurred expansion and growth at many coffee plantations in El Salvador.

Original Article Text From El Salvador via Google Translate :

Transform coffee farms in tourist areas
For more than five years, land used for growing coffee have failed to devote only to produce and harvest the fragrant, and have included farm-related businesses with the same drink or to generate additional income.

The supply of these “new establishments” is varied, ranging from outdoor restaurants, hotels, nurseries, small local zoos and even for different events, such proposals are designed to install the farmers on their farms.

The idea of ​​creating other businesses around the farms but was born gradually accentuated as coffee prices came down, but one of the major objectives was to absorb the costs of coffee production and generate other income.

Since March the price per quintal of coffee declined by more than $ 100, after being at $ 300, now listed at $ 182.

Should add that farmers have faced difficulties in low yields in 2011-2012 due to the bi-annual coffee plantations and the havoc it caused last winter storm-E12, which caused losses to the coffee plantations of between 7 to 10 percent.

Some farmers consulted by El Diario de Hoy, also notes that another reason to incorporate other business concepts to their farms was to make known, through tourism, the coffee they produce.

According to Ana Elena Escalante, executive director of the Salvadoran Coffee Council (CSC), the rise of tourism in the country is large, so the owners and do not destroy their coffee but use your imagination to include new businesses. “Some property owners have financial support from the Multilateral Investment Bank (BMI), Ministry of Tourism (Mitur) and the Council, which encourages tourism,” he said.

And although not everyone has the support of these entities, the decision to plant on their land other attractions makes rebuscarse by their own means to get them started.

Finca Santa Elena
An example of this type of business it is the Finca Santa Elena, located in Jayaque has 110 blocks that were originally for growing coffee, but in recent years has built a restaurant, a small zoo, a camp, includes walking trails and a tour to explain how coffee is produced.

“Ten years ago it was decided to buy the farm to make it an attractive bet for tourists. At first it was coffee, this has not stopped enriching, but have added other ideas that have lured foreign and Salvadoran same” said Susy Alvarez, managing director of Finca Santa Elena.

This business is integrated into the Association of Jayaque Coffee Club, which allows Edge Don coffee and savor known by tourists. “Our coffee has not been left neglected, but rather is integrated into the new business. Now, many distinguish us that the coffee meets three characteristics: a certain acidity, good body and some sweetness,” said Baires Philadelphus, Finca Santa Elena.

Example diversification
Between Clouds Nursery Café is another farmer who has diversified its business parcel with very striking.

The site is located at kilometer 93 and middle of the road that leads to Ataco, you have two apples which have created a nursery, a meeting room for 130 people and a cafeteria that serves your coffee Between Clouds over 25 forms.

“The coffee business is hard, and deserves much persistence is needed to balance quality and served with its own unique,” he said.

Projections
The good news is that coffee plantations continue to expand its tourist attractions.

Finca Santa Elena, for example, has in mind include a bar, have cabins and average selling apples for those who want to live in cool climates.

Between Clouds Nursery Café soon promote outdoor weddings, and in two years it plans to create a hostel for visitors.

Link to Original Article:

From El Salvador

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