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We’re Here! Visit Us! Honduras Launches Aggressive Campaign

Article Summary:

Honduras is marketing its beaches as the next, hot destination for American travelers and have hope to meet the quota of 2 million visitors in 2012. Interestingly, while the bulk of the the campaign will center around the beaches, the country is negotiating to get a piece of the cruise ship market with the Federation of Caribbean Cruise who is developing a cruise ship route linking Panama, Costa Rica and Honduras.

Photo Credit: La Prensa Honduras

Original Article Text From La Prensa Honduras via Google Translate :

Looking To Attract More Than Two Million Tourists

More than two million tourists visit the various beaches in the country during the summer season, according to projections by the authorities of the Ministry of Tourism.

To achieve this goal, the head of the institution, Nelly Jerez, said they are preparing an aggressive nationwide campaign to get American and foreign and domestic interest in the country.

The official said that the first of March will be announced the details of the strategy to “prevent domestic tourists leave the country and the Salvadorans do not use the territory as a step to go to another nation.”

According to the authorities of the National Chamber of Tourism, Canaturh, the goal for this year is increased by at least 10% of tourism in Honduras.

Lower prices
Jerez also reported that 2 to 4 March the country’s hoteliers to launch a promotion to cut prices to stay for holidaymakers in different tourist spots in the country.

“This promotion not only be during the summer but for a whole year, for Hondurans to make reservations at any other time,” he said.

On the other hand, the official said they are awaiting the results of inspections conducted by the Federation of Caribbean Cruise, who made revisions and Omoa Amapala in order to develop a cruise route.

“You develop a route for the Central Pacific join several countries in the region, from that point to Costa Rica and Panama and take advantage of the charm that gives each destination,” explained Sherry.

According to calculations by the authorities, is lost each year the arrival of 300 cruise ships, “the beauty of the Gulf has called attention, (although) they have impacted our lack of awareness to develop the Pacific route,” said .

Link to Original Article:

From La Prensa Honduras

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